"The character was created by Deutsch/LA, the advertising agency responsible for the campaign.[3] Deutsch/LA also manages Kevin Butler's Twitter account and wrote his E3 2010 speech."

Unless it's a publicity stunt, the Deutsch/LA relations may go down the toilet. I thought the Battleship reference was a great joke though.

Kevin Butler (character)

How will this spyware-like software be disseminated? or done successfully? I see a lot of road bumps with just the pure nature of the software along this path. Let alone questioning the privacy breach and ethics of this software.

He's somehow defending a belligerent flavor of multiculturalism with this interminable rant about namespaces. That's what they are: simply placeholders. They are the key to the hash-table. Although through time and experience we value the key, it still remains the key to a respective value. It serves a lingual and communicative function.

I am not intolerant of different cultures, just of over-doing it.