shill (n.) Look up shill at Dictionary.com
"one who acts as a decoy for a gambler, auctioneer, etc.," 1916, probably originally circus or carnival argot, probably a shortened form of shillaber (1913) with the same meaning, origin unknown. The verb is attested from 1914. Related: Shilled; shilling.
So I should have said: "he probably owns investments under other peoples names and wants to sell them to suckers at a high price."