I don't want to pay $50 for software that I then have to pay $15 a month to use. I don't quite understand why Blizzard doesn't make the WOW almost free or free (like $15 in store, with maybe a month of service). The $50 barrier to entry is what has kept me from playing.

I don't think online newspapers can get it right, because I don't think there's any such thing as an online newspaper done right.

Newspapers (as the name suggests) are an artifact of print. You don't need them online. If there's anything good in the New York Times today, I'll hear about it on Slashdot or Reddit or Digg. Why bother going to the Times's own front page, where all I get are Times articles?

By an amazing coincidence, my company's product meets all the above requirements.