for non Unix people... it's an EPIC fail. there is NO reason for them to copy paste and open a terminal. that can be written as a simple one click, enter password, done procedure. and it NEEDS to be.
Anyone who's ever tried to support any friends and family who you've encouraged to make the switch to linux then one knows exactly what you mean. Non-unix people often question why it doesn't just work, that by design it can't and won't do these simple and useful things automatically, and forces them to jump through flaming hoops ("The Ubuntu Way") to get something working.
Reccently I had a lay person rightly point out the danger of entering a root password everywhere for otherwise trivial administrative tasks (She had called me because she didn't want to enter the root password... just to download a update).
This is a concern I've had for some time, indeed an attacker only needs to phish for this one password and thats pwnership.
Sounds like one step removed from a certain popular operating system.
Partly my fault as I told her not to give out this password to anyone, when I explained that yes she would have to, often, and offered the standard apologies for contemporary technology , that we have to do to folk from an older and simpler time. You know what I mean.