Re-read the article.
First the customer has to be pre-qualified, which means ONLY phone over copper. Then they have to have wireless coverage. Then they have to go through a qualifying checklist, which includes determining if the customer has any disqualifying requirements (fax, medical, etc).
The disciplinary action is not failing to move the customer, but failing to follow a company SOP....nothing new. The SOP does cover when they should repair, and when they should migrate. I fail to see how this is earth shattering news.
A non-FIOS eligible customer which ONLY has phone over copper and has ZERO needs for a traditional copper phone (fax, medical, alarm, etc) is likely far and few between.