Comment Re:group monitor (Score 1) 73
I'm CAUCE's PR droid, better known as moz@cauce.org or press@cauce.org.
(Short version of this post: We're involved in the PR, we didn't want to lead the PR, we trust Ian to do the right thing and want to promote ethical e-mail marketing while stopping spam.)
I've been talking with ChooseYourMail's PR person for months about the SRC, and I had final right of signoff on the release before it went out. I also sent the release out to the sooper-sekrit CAUCE media mailing list. Since I do CAUCE media relations on a pro-bono basis, in between paying clients, I'm always happy to let somebody else do the heavy lifting when it comes to release writing and the like. We just make sure we have final approval.
We trust Ian and his people based on personal relationships and our experience with them over time. That, combined with CAUCE's belief that it's important to promote e-mail marketing efforts in which there's a willing sender and a willing recipient, got us involved in SRC. Ian asked us for input in the planning stages and incorporated some of our ideas and addressed some of our concerns.
Since it's all Ian's idea and his $$$ behind the SRC, he's been the focus of most of the articles. I've talked to some reporters as well, but RL pressures have made it difficult for some reporters to get ahold of me for comment. Hence, we haven't been as well-represented in some of the media coverage as some might like, and it might give the impression to some that ChooseYourMail has been attempting to hog the PR. That's not true, and I have the reporter referrals from Ian's PR person to prove it.
(Short version of this post: We're involved in the PR, we didn't want to lead the PR, we trust Ian to do the right thing and want to promote ethical e-mail marketing while stopping spam.)
I've been talking with ChooseYourMail's PR person for months about the SRC, and I had final right of signoff on the release before it went out. I also sent the release out to the sooper-sekrit CAUCE media mailing list. Since I do CAUCE media relations on a pro-bono basis, in between paying clients, I'm always happy to let somebody else do the heavy lifting when it comes to release writing and the like. We just make sure we have final approval.
We trust Ian and his people based on personal relationships and our experience with them over time. That, combined with CAUCE's belief that it's important to promote e-mail marketing efforts in which there's a willing sender and a willing recipient, got us involved in SRC. Ian asked us for input in the planning stages and incorporated some of our ideas and addressed some of our concerns.
Since it's all Ian's idea and his $$$ behind the SRC, he's been the focus of most of the articles. I've talked to some reporters as well, but RL pressures have made it difficult for some reporters to get ahold of me for comment. Hence, we haven't been as well-represented in some of the media coverage as some might like, and it might give the impression to some that ChooseYourMail has been attempting to hog the PR. That's not true, and I have the reporter referrals from Ian's PR person to prove it.
