Comment Re:Likely a fad. (Score 1) 142
In the case of Leica, the cameras (and lenses) are both art objects and superb devices. The use demographic is, indeed, mixed between professional photogs and influencers, but the same was true of high-end DSLR and later high-end mirrorless cameras. What really brought (some of) the Leicas to influencers' attention - as well as Fuji - is the size and known glam-feedback-loop.