Comment They need to go to the next level..! (Score 1) 478
I work for a management consulting firm and have a background in Electrical Engineering. I come across a lot of data from various sites on a regular basis for my work. Wikipedia is just short of being spectacular and thats because other sites have upgraded themselves to a new level be it university databases or magazine sources. Wikipedia has created the brand name and now need to add some more substance. The articles should contain more depth and width than currently so.
Most of the articles are excellent starting points and rarely have I found articles of a useless nature. They, however, need to bring more relevance on some articles by understanding the user himself. For example, there is info about Mckinsey, Boston Consulting Group, etc but nothing about consulting firms in Asia, Latin America, Europe or others (from my perspective). If they do so then they could expand their user base many fold.
Secondly, if there are financial issues then they have done all the hard work in creating the brand name which can generate revenue for them. They can ask knowledge management firms to gather relevant info and post them (with the board approval of course) as articles/advertising. Whether one accepts or not, when searching on Google for anything, invariably wikipedia articles come up on the first page which is such a fantastic marketing tool and I can say that it would amount to multi millions for wikipedia if they were to capitalize upon that (if they are not already doing so).
If Mark Zuckerberg can get $750 million for Facebook, then wikipedia can also generate revenue in some form or the other while maintaining the brand equity and integrity. Personally, I think they are doing great but can do much better.
Aditya
Most of the articles are excellent starting points and rarely have I found articles of a useless nature. They, however, need to bring more relevance on some articles by understanding the user himself. For example, there is info about Mckinsey, Boston Consulting Group, etc but nothing about consulting firms in Asia, Latin America, Europe or others (from my perspective). If they do so then they could expand their user base many fold.
Secondly, if there are financial issues then they have done all the hard work in creating the brand name which can generate revenue for them. They can ask knowledge management firms to gather relevant info and post them (with the board approval of course) as articles/advertising. Whether one accepts or not, when searching on Google for anything, invariably wikipedia articles come up on the first page which is such a fantastic marketing tool and I can say that it would amount to multi millions for wikipedia if they were to capitalize upon that (if they are not already doing so).
If Mark Zuckerberg can get $750 million for Facebook, then wikipedia can also generate revenue in some form or the other while maintaining the brand equity and integrity. Personally, I think they are doing great but can do much better.
Aditya
