Talking with some female friends, feminist or not, they really feel incomodated in having majority os male protagonists inside the games. Women play looking for a virtual male on the screen.
Also, some games have machist/maleist content, I accept, even liking them. For example, OutRun 2 and OutRun 2006 Cosat to Coast, with the Heart Attack Mode in which the man do some trickies requested by one of the three girls ans receives hearts and kisses for it. I wrote to Sega requiring to equilibrate things on a next OutRun version, maybe with some FLower Attack Mode, with one of the girls driving and Alberto giving flowers to them.
I also wrote do Konami, in the Winning Eleven era, requiring a version of that game comprising famale soccer.