Re:Subject matter (Score 2, Informative)

I recently competed in a similar advertising campaign with Chipotle. The difference is this: Chipotle opened theirs up to film and advertising schools, making it a competition with a financial incentive. I'm not sure what Heinz is offering or who they opened it up to. An average Joe who's not familiar with advertising or video production isn't going to make you an amazing commercial. Anyway, my team's Chipotle commercial was the best, winning $20,000 for us and the school.