Google and YouTube Continue To Struggle With Details

An SFGate article looks at the still rocky road that Google and YouTube are traveling as they try to iron out after-merger details. Hanging in the air are things like the Viacom takedown request, competition from Joost, and deal-making with organizations like the NBA and BBC. They're also concerned about little things like, you know, making money. From the article: "Tensions [with IP holders] haven't reached lawsuit status -- yet. Such a fight could be long and costly, but with Google's backing, YouTube could afford it. And that may be why media companies have held back so far, [IP lawyer Lee] Bromberg and others said. Google and YouTube have something to gain from deal-making, too. For the company to make money from advertising -- and the potential is huge, with an estimated $70 billion to $80 billion spent in television advertising -- Google and YouTube need the premium videos. Because viewers are more likely to watch these clips than myriad user-generated ones, advertisers are willing to pay more for them. "