He's 100% right (Score 3, Insightful)

I'm a working game developer and I totally agree with Brad (CEO of Stardock) about how to deal with piracy. I sort of cheat by dealing with MMO's, but the basic principle is the same: Who gives a shit how many users you have? Our job as game developers is to make money (and also feel fulfilled artistically, they're not incompatible), so we need to focus on paying customers. Pirates are just a force of nature, and we need to manage them correctly (that thing that Titan Quest did where it crashed for pirates is just plain idiotic) instead of fighting a self-destructive war against them. It's kind of like fighting a guerrilla war in the mideast: there's no way to win.

Further ramblings are available on my blog at http://doublebuffered.com/2008/03/20/piracy-customers-and-making-money/.