Wizards hasn't had the Pokemon license for four years or so. Magic is their big property. It might also be Hasbro's biggest property, as well.

of what to call the commands and what they should perform when moz/firefox already allows the same thing via bookmark keywords? maybe i'm misunderstanding the point but this just seems like an interesting idea that is doomed to be a disaster. i have a hard time seeing where it could be useful. by the time i go to this site, look for a command, and figure out just how to use it, i could have easily made my own powerful bookmark with a name *i* invented for it, which makes sense to me and is three letters long (it won't take long for short names to be impossible to score in this thing).