This is great news for everyone who believes in fair competition in the marketplace.
If only...
Everyone here should be required to state their attitude towards Apple before posting anything on this thread. Guess what? 95% of the people who hate Apple would say this is about "fairness."
And before saying anything else, I'll follow my own suggestion: I love Apple.
Now, I'll admit that the most convincing argument I've heard so far is "wouldn't it be legal if PsyStar just sold the computers along with a legally-purchased boxed copy of OS X?" I don't like it, because I want Apple to win, but I can't see a logical flaw in the argument.
The only real rebuttal, I think, is based on trademark.
Imagine a fancy-shmancy high-end restaurant--let's call it McGinty's. One of the prestige things about McGinty's is that they sell a special drink, the McGinty Spritz, that you can only get when you dine there. In addition, guests can buy individually-bottled boxes of the stuff, if they want.
So, now, some enterprising young lads open a bar across town called Flotsam Cabin. What they do is go eat at McGinty's and order lots and lots of boxes of the Spritz, which they then take to the Cabin and re-sell. And why not? It's perfectly within their rights, they paid for it fair and square, right?
Maybe. I'm no patent attorney, but as I understand it, McGinty's can make a case that the McGinty Spritz is a crucial element of the McGinty's brand, and that the material value of the McGinty's brand is tied to the exclusivity of the Spritz. By making the Spritz available at the Flotsam Cabin, those young lads are using a McGinty product in a way that lowers the value of the McGinty brand.
I believe the US courts would allow McGinty's to put a stop to it.
To make the point in a more obvious way, say a bunch of strippers started selling posters of themselves wearing nothing but Luis Vitton bags. In the eyes of the court, I think (I'm not a lawyer), Luis Vitton has the right to say, no thank you, we don't want our brand being associated with strippers. You may have legally bought our products, but you're using them in a way that lowers their value. Quit it.
Apple, likewise, has carefully cultivated a brand, and have the right to protect brand awareness. One aspect of the public's brand awareness is the fluid performance of OS X, which is tied to Apple's ability to control the hardware it runs on. If other vendors could to choose to sell it on any hardware they like, the value of the Apple brand would be in jeopardy.
So granted, I like Apple and I want them to win. That's my bias. And I admit that re-selling OS X in and of itself doesn't seem like a crime. And it doesn't seem like a crime to sell a computer that is capable of running OS X. So how can it be a crime to sell them together? I can't see how.
And that said, I believe that US Courts have upheld the idea that a trademark holder has the right to bar others from using trademarked products in ways that threaten the value of the trademark. If I'm interpreting that correctly, doesn't it seem obvious that letting PsyStar put OS X on any old hardware threatens the value of OS X? It does to me.
And anyone out there more knowledgeable about trademark law, do please chime in.