Comment It's the name, stupid! (Score 1) 310
Actually the lack of a name. I can't believe they've never noticed this. All the wannabees still insist on branding their products with the company name. The only thing you will find on the iPod is an apple, and usually it's barely visible (not to mention that it's on the back). Want to really compete? Make a product that relys on good looks and functionality sans advertising.