Comment Re:Unsustainable business models... (Score 1) 797
Er, I'm not an expert by any means, but does it work this way?
Is every penny you spend in a business counted towards customer aquistion? Like if Charles Schwab buys pens for its brokers, then that counts towards the total cost of customer acquisition?
Also, note that the $80M figure is total over a 7 year period, and for a large chunk of that time, they had no subscription model, the thing was purely ad driven.
Is every penny you spend in a business counted towards customer aquistion? Like if Charles Schwab buys pens for its brokers, then that counts towards the total cost of customer acquisition?
Also, note that the $80M figure is total over a 7 year period, and for a large chunk of that time, they had no subscription model, the thing was purely ad driven.