Universities have been whining about this for years, but not done anything substantive. Publishers do what every commercial entity does: maximize profits. If you do not like the product, do not buy it. Here's how to start changing the scholarly communication business: http://scitechsociety.blogspot.com/2012/04/annealing-library.html

Agreed. Here's how it can be done: http://scitechsociety.blogspot.com/2012/04/annealing-library.html