InDesign and Word are very latecomers to this realm. Ventura and FrameMaker are both full-featured in tyographic finery and complex equation editing. Neither enjoy much market share, but Word will never match their intricate handling of long, technical documents.

You are absolutely right, and business will always find a way to use whatever communication channels are available to get their message out. It has become quite a task. I agree with the comment on the service Knowem.com that, in addition to registering your name on 120 accounts, it ought to offer a way to update all of these sites from a single repository of your information. Onward Internet! Onward innovators! What a ride!