I would think that the cash prizes would offset the value of the hardware. Google was a offering 5 grand more than Apple. Macbooks don't cost that much. http://www.engadget.com/2011/02/03/googles-paying-20-000-to-hack-chrome-any-takers/
Mr. Cole's Axiom: The sum of the intelligence on the planet is a constant; the population is growing.