Submission + - Watch a CNN producer take on an AI workout mirror (cnn.com)
destinyland writes: CNN looks at "the Magic AI fitness mirror," a new product "watching you, and giving you feedback automatically," while sometimes playing footage of a recorded personal trainer. In a new video report CNN says the device "tracks form, counts reps, and corrects technique in real-time — and it doesn't go easy on you." (Although the company's CEO/cofounder, Varun Bhanot, says "we're not trying to completely replace personal trainers. What we are providing is a more accessible alternative.")
CNN call the company "more a computer-vision firm than a fitness company, building the tech for this mirror from the ground up."
CEO Bhanot tells CNN he'd hired a personal trainer in his 20s to get fit, but "Going through that journey, I realized how old-fashioned personal training was. Dumbbells were still dumb. There was no data or augmentation for the whole process!"
"The AI fitness and wellness market is already huge — and it's growing," CNN adds. "In 2025 the global market was worth $11 billion, according to [market research firm] Insightace Analytic. By 2035, this market is expected to reach just shy of $58 billion."
"And Magic AI is far from alone. Form, Total, Speediance, and Echelon, to name a few, are all brands vying for a slice of this market.
CEO Bhanot tells CNN he'd hired a personal trainer in his 20s to get fit, but "Going through that journey, I realized how old-fashioned personal training was. Dumbbells were still dumb. There was no data or augmentation for the whole process!"
"The AI fitness and wellness market is already huge — and it's growing," CNN adds. "In 2025 the global market was worth $11 billion, according to [market research firm] Insightace Analytic. By 2035, this market is expected to reach just shy of $58 billion."
"And Magic AI is far from alone. Form, Total, Speediance, and Echelon, to name a few, are all brands vying for a slice of this market.