Not sure if this has caught on elsewhere, but I have received phone directories that have a "reverse" look up section. It is listed by phone number which then gives you the name and address.

Remember way back when the 3DFX Voodoo 2 was all the rage, well I go to Future Shop (BC, Canada) and buy a tape sealed box. When I get home and open the box all I find inside is a crappy video card. Back to the store I go, stand in line at the returns desk, get to the front and present my case (no pun intended) and was promptly told "there's nothing they can do". I blurt out that this is bloody bullshit and it's heard by the manager who promptly suggests he'll call the police in if I don't behave. My response, "go ahead and call them, want the number!" So manager and I go to his office and spend the next couple of hours going through my credit and purchase history with Future Shop and researching if the box I bought was previously returned and what the return procedures were and if they were followed by staff. Now I got off lucky, had a very good purchase history with Future Shop, the employees did admit that some returned boxes do make it back onto the shelves and not returned to the manufacturer and finally the big one.....This box was PREVIOUSLY returned! The manager then gave me a new box, checked the contents, and promptly asked if this incident won't affect my future purchases at Future Shop. Since then I try to either buy unboxed OEM parts or open the box at the cashier before buying.