This "Apple is a business" argument is stupid. That's like saying, "The mafia is a business". Yes, it's true. But the argument doesn't address the behavior. As a society, we don't allow mafia type businesses with their murder and extortion. We don't have to allow Apple's closed garden. Business so often means "amoral amassing of profit". Where it could, and to my mind should be, an engine for providing the financing to do good works. Why people think that because an organization is a "business" that they should be free from moral constraints, is beyond me.