If We Don't Have Ads... (Score 1)

Ads seem like a good and viable way to support a website. I'd much rather ads than being charged a flat fee to visit a website. I'm sure there isn't anything illegal about not viewing the ads, but on the other hand, how is a webmaster going to support himself other than by the ads? I understand that there are some websites that are loaded down with ads. And those sites need to get their advertising techniques under control. But a large percentage of websites do use reasonable advertising techniques. It takes perhaps 1 sec. longer to load the pages banners, but they are at the top and bottom, or left and right side of the page and there is still a good amount of content. I do not agree with this dichotomy between a physical object (e.g. a sandwich) and a non-physical object (e.g. a website) and that while we must pay for the first we have no obligation to pay for the second. The second, while not consisting of physical elements did require time, and does not a time expenditure deserve compensation just as a actual monetary expenditure?