The governor is a billionaire coal barron, and he's doing his best to revive coal as well. One major problem is that natural gas has taken over and the coal market just isn't there now. Aside from that, the cost to mine coal is way higher than it is for natural gas. To mine coal, you have to hire hundreds of miners, buy or lease really expensive equipment, dig a hole a couple of miles into the ground, then transport the product via truck or rail car to the buyer. To get natural gas, you drill a hole in the ground, insert a pipe, and connect it to other pipes.
Then, you have to factor in foreign competition. I used to work in IT for a coal company at the beginning of my career (mid '90s), and in spite of doing $160 million in business per year, we went bankrupt. It was cheaper then to mine coal in China and ship it to our local power plants than it was to mine it locally. I'm not sure that the coal market it to that point yet, but I expect to return to those days. Coal truck drivers here were making over $70k per year while their foreign counterparts were doing that for a fraction of the money.
Ironically, my office is in what used to be the headquarters for Columbia Gas Transmission in Charleston, WV, but that was bought out last year by TransCanada and several people were laid off. However, I don't work in the gas industry.