Comment marketers (Score 1) 160
" ... communicates category leadership, futuristic thinking and innovation"
This is more indicative of how marketers comprehend the world than anything. The futuristic thinking and innovation was done on the part of the engineers and mechanics who designed and built the rocket and it's payload. Why the hell does marketing pat themselves on the back for such? Form over function. In their mind they don't fully understand the difference between building the rocket and painting it. This has also been true for every high-tech company I have ever worked for.
This is more indicative of how marketers comprehend the world than anything. The futuristic thinking and innovation was done on the part of the engineers and mechanics who designed and built the rocket and it's payload. Why the hell does marketing pat themselves on the back for such? Form over function. In their mind they don't fully understand the difference between building the rocket and painting it. This has also been true for every high-tech company I have ever worked for.
