Making A Job Fair Interesting

moszern writes: "The startup I work for is growing to the point where we are need to do some serious hiring. We are toying with the idea of setting up a booth at a upcoming local college job fair. For the most part it seems these events are all the same with nothing much distinguishing each company from the next. My question for the Slashdot crowd is have they ever been to a job fair where a company had a very unorthodox booth or way of attracting potential employees? What would you want to see at a job fair to grab your attention?"