There wouldn't be a financial incentive for Apple to do this since they design their own ARM SoCs which are manufactured by Samsung. (Cortex A8, A9, A15s are all cheaper than Atoms)
A company like Apple cares about their bottom line. The reason Apple ditched the PowerPC architecture was because Intel was producing mobile processors (Centrinos etc) while Motorola/IBM were not designing any mobile (power efficient) powerpc chip or had any plans to.
I wouldn't be surprised if Apple eventually ditched Intel in the MacBook Air line, replacing them with custom Apple designed ARM SOC. (Manufactured by either TSMC or Samsung) especially if they can offer comparable performance and power efficiency at a much much lower cost. It would allow them to make an even higher profit off the device.