Comment Re:It will get better, not worse (Score 5, Insightful) 490
People need to realize that Gmail is simply a means for Google to deliver more advertising clicks. Free email is simply the means to an end. They've run the numbers and figured they can build a web-based email client, buy a mess of storage, and create their own click-stream for possibly cheaper than it would be to have an army of business development folks sell AdSense to every crappy website.
Now, Opera and plain HTML versions of Gmail make sense in this context because it's a relatively easy way to increase the numbers; there's no technical reason they haven't supported that yet. Their engineers just haven't gotten around to it.
External POP support is a little more dubious: "In the future you will be able to access Gmail messages from non-Gmail accounts for free or at a nominal fee." My bet is on the nominal fee. You can be sure they're going to start charging for POP access if they notice a significant drop in ad impressions for web-based Gmail 'cause that's going to mean a big drop in and CPM deals their sales folk are doing.
And the "beta" program? People, it's viral marketing. It's the ultimate technical shrug, "Meh, it's just a 'beta'" I can guarantee sites like GmailSwap has their business development staff weeping tears of joy; you can't buy marketing like that, but hordes of technorati are creaming their jeans for this email-cum-status-symbol.
Now, Opera and plain HTML versions of Gmail make sense in this context because it's a relatively easy way to increase the numbers; there's no technical reason they haven't supported that yet. Their engineers just haven't gotten around to it.
External POP support is a little more dubious: "In the future you will be able to access Gmail messages from non-Gmail accounts for free or at a nominal fee." My bet is on the nominal fee. You can be sure they're going to start charging for POP access if they notice a significant drop in ad impressions for web-based Gmail 'cause that's going to mean a big drop in and CPM deals their sales folk are doing.
And the "beta" program? People, it's viral marketing. It's the ultimate technical shrug, "Meh, it's just a 'beta'" I can guarantee sites like GmailSwap has their business development staff weeping tears of joy; you can't buy marketing like that, but hordes of technorati are creaming their jeans for this email-cum-status-symbol.