Comment Re:Good (Score 1) 39
If hypothetically targeted ads would be banned, there would be the same advertising budget as before, the problem is everyone would have to stop at the same time. It's a prisoner's dilemma.
There are also quite a few articles that targeting doesn't even work that good. But put ads without personalization on your page and you earn less. Offer ads with less personalization and people choose the companies that offer better targeting. Everyone needs to do it, because everyone else does it. No matter if it is effective or not.