Comment This is the most logical thing in the world (Score 1) 111
Microsoft sees open source software coming.
(Well at least realizes its monopoly will not last for ever, and has cash to burn)
Sees the needs to diversify away from OS + office applications.
Moves into content (NBC, zdnet etc etc)
Tries to turn itself into a media company.
Disney sees Microsoft as a *major* competitor (Eisner has said this himself).
The future of media==computers.
Disney realize this too.
How they are going to win is not yet apparent, but right now they are just building the arsenal. Disney is a cash-cow, and has money to burn.
As other people have said, the apple brand fits the Disney brand perfectly and vice versa.
(Well at least realizes its monopoly will not last for ever, and has cash to burn)
Sees the needs to diversify away from OS + office applications.
Moves into content (NBC, zdnet etc etc)
Tries to turn itself into a media company.
Disney sees Microsoft as a *major* competitor (Eisner has said this himself).
The future of media==computers.
Disney realize this too.
How they are going to win is not yet apparent, but right now they are just building the arsenal. Disney is a cash-cow, and has money to burn.
As other people have said, the apple brand fits the Disney brand perfectly and vice versa.
