Re:Who are they considering their real competitor? (Score 1)

The big deal is that WMP is the thin end of the wedge. If everybody uses WMP then the next step is Plays for Sure. Once we all use the Microsoft DRM standard, we all need MS compatible music players. We would tend to buy music from Microsoft compatible music vendors. With WMP bundled, this scenario is more likely than if they have to fight it out on features and quality with iTunes, Sony and all the other stores out there. Their monopoly gives them a competitive advantage over the other players in the market.