Comment It's naive to expect Google to save them (Score 3, Interesting) 22
Google itself is now a defunct project for me. I stopped using it almost a year ago because I simply don't need it anymore. News feeds produce hundreds of millions of AI generated books, articles, news stories, and comments every day, so browsing through all that content no longer makes much sense. Many publishers automatically generate three-page articles from a single-sentence tweet using AI. At this point, the question of who is copying whom is a valid one.
Anyway, Google has already announced its intention to replace traditional search results with AI-generated responses. If that happens, it will effectively mark the end of Google as we know it. I wish them good luck. If the new AI interface gains traction and the company manages to survive this transformation, it will be an impressive achievement. So far, AI fragmentation is high and continues to grow, which means Google is becoming just one of dozens of AI providers.
I should also mention that the entire World Wide Web is, in many ways, a de facto franchise of Google. If Google loses its dominant role, all those publishers will have to figure out for themselves how to remain relevant in this new world. If they still depend on Google to survive the transition, then they are, in fact, already out of business.