I think the best way you could get them up and running would be introducing them to Autohotkey http://autohotkey.com/. You can literally teach them how to make keyboard presses do new things in 5 minutes. Example: !a:: SendInput I pressed alt+a return

You are going to have to first deeply understand what each of you wants to get out of life and how this businesses helps each of you do those things. If you can survive and want to stay under your own control, then do so, but manage your cash (and by extension, your growth) carefully. "Cash is king" for a reason. It's because profits don't pay the bills; cash literally does. Read "The E-Myth Revisited," "Small Giants," and "No Man's Land." They will give you great insight into how you need to view the management of your business, where you want it to go, and the sort of challenges you'll face based on the course of action you choose. Good luck, and I hope that your choice is the right one.

I too am a webmaster and agree entirely with this perspective. What's going on here is the evolution of a marketplace. The old business model, in which obtrusive ads went unopposed, is quickly coming to an end. The crossroads facing webmasters is simple: adapt or die. Those who do business on the Internet, better than anyone, should know that the world of business changes rapidly, leaving those who refuse to change with it behind. It's not a matter of if, but when, ads will no longer be delivered in such a way. It's inevitable.