I whole heartedly agree with you, gadabyte. I do realize that the internet has helped to make people entitled to "what they want when they want it". Though, isn't it kind of douchebaggish to say that were the best, so you should buy our things. Companies like them are the perfect example of the reason people pirate. People don't want to be trapped by their Sony and Sony only compatible formats. UMDs are crap (I had two break on me today), memory sticks are... let's say okay, but why not use SD cards which pretty much everyone but Sony uses. Instead of companies like Sony putting down piracy, embrace the major market of it. Make videos and music available through torrents. Distribute trailers on The Pirate Bay. The internet is your, more music and video are bought online then in stores. By the way, Sony wouldn't half of what it now, Mr. Lynton without the net