Comment Conflict of interest to own adwords + gmail (Score 1) 122
There's something shady going on with a lot of gmail. They really don't want companies to reach out directly to their customers (same for non profits).
IE, check out this dark pattern: If you're getting spam miscategorized (which happens a lot for mail lists of a certain size), it's not enough to just click not spam. You'd think clicking that would whitelist that address. Nope. You have to go to the trouble of setting up a filter to override gmail's spam behavior. If you don't, the mails will keep getting sent to your spam, even if you clicked not spam. They go out of their way to make it difficult for users to receive trusted mail.
I strongly suspect it's because they don't want companies using free email messages, and would rather those companies use paid google adwords.
Google doesn't even comply with their own mailing best practices. Youtube doesn't do even single opt-in mail, but does automatic subscription + manual opt-out instead, which is against their own rules.
Anyway, google shouldn't get a free pass on this. It's a conflict of interest, and they should be broken up.