Comment Not SPAM (Score 1) 280
First of all, the doubleclick mail the article talks about is not SPAM, by my definition. It comes from 'legitimate' companies, and really is opt-in. It is plain old-fashioned direct marketing, and it's not going to go away.
SPAM on the other hand is the message I receved this morning "...because you have expressed an interest in making money with eBay and or on the Internet - Make $750 a day!"
It does raise an interesting point considering the declining effectiveness of e-mail marketing given the proliferation of SPAM. It is just another example of how spammers' indiscriminate activities are at the expense of other parties, and more measureable then ambiguous ISP and mail server resources - the marketing company's bottom-lines. Realizing this, could Doubleclick and other direct marketers *gulp* actually become our allies in fighting SPAM?
SPAM on the other hand is the message I receved this morning "...because you have expressed an interest in making money with eBay and or on the Internet - Make $750 a day!"
It does raise an interesting point considering the declining effectiveness of e-mail marketing given the proliferation of SPAM. It is just another example of how spammers' indiscriminate activities are at the expense of other parties, and more measureable then ambiguous ISP and mail server resources - the marketing company's bottom-lines. Realizing this, could Doubleclick and other direct marketers *gulp* actually become our allies in fighting SPAM?
