I could be wrong, but this seems to touch on the larger issue of 'let's do it because we can, not because we should'.
This seems to be a mindset that is rampant these days. Someone comes up with a clever idea and everyone just leaps on it. (ChatGPT, 'filters', AI companions, deep and wide data mining, etc.) Seems to me a mindset that comes from greed, fear of being left behind, fascination with the newest shiny object, a search for self reassurance, etc. None of those seem like motivations that lead to a more mature society.
I believe the faster we leap to 'the new', the sooner we cheapen our humanity. I mean, we could "choose" to not extract/stockpile/use everyone's personal data.
Now get off my lawn!