Comment Re:Advertising tool... (Score 1) 291
The traffic info is sent as a set of numbers. One number is the event code. It ranges from 0 to 2048. Another number is the location code. The map on your navigation device contains a mapping of location codes to roads.
The event code is translated into a human readable text by your navigation device. That text depends on the language you use. So when you get the code "3 km stationary traffic" a German driver will see something like "3km Stau". So you can't put any advertising in that.
However, the RDS station name is sent as text. And it is often abused, as that is what car radios show. France recently passed a law that prohibited putting anything other than the name of the radio station in that field.
The event code is translated into a human readable text by your navigation device. That text depends on the language you use. So when you get the code "3 km stationary traffic" a German driver will see something like "3km Stau". So you can't put any advertising in that.
However, the RDS station name is sent as text. And it is often abused, as that is what car radios show. France recently passed a law that prohibited putting anything other than the name of the radio station in that field.
