Comment Re:Dutch Auction (Score 1) 574
I dont see a better way (and equally simple for both costumers and sellers alike) to do it than with the current fixed pricing schemes.
Any ticketing system you can dream up will be pretty inefficient due for three major reasons. First you are dealing with pretty much the prime example of an inelastic supply of goods. It's rare that bands have sufficient space in a schedule to add an extra night if a concert sells out. Conversely, you can't suddenly downgrade to a smaller venue if tickets don't sell. Hence bands tend to book smaller places that they know they can roughly fill.
Second there is the scheduling problem. Big tours are announced months in advance. You are always going to get some people who book a ticket and then genuinely can't make the show. Due to the current chain of band, venue, and ticket agent returning tickets is pretty rare.
Finally, you have the problem that fans are pretty irrational. They whine if tickets are priced high, but then pay anyway. They whine if the venue isn't packed. They whine if it's sold out and they 'have' to pay a scalper. They whine when their favourite band hits the big time and they can't see them in a small venue any more. My friends and I have done all of the above at one point or another.
However, I'm not convinced that the current system is better than some form of auctioning system. Yeah, it would have drawbacks as you've stated, but auctions have been the traditional way of selling inelastic goods just about forever. After all, it's pretty much what the scalpers do - try hanging around a venue for a few hours before a show and see how the price of selling/buying goes up and down. In fact, I'm pretty surprised that one of the larger venues/bands in the world has not tried some form of auctioning scheme yet simply to bypass the scalpers and pocket the profit themselves. It would certainly be an interesting experiment. I suspect that the only things holding them back are fan perception - I'm guessing the bands don't want to be seen to rip the fans off any more than they do already - and turf fights between the venues and ticket agents as to who would actually hold the auction. Just my two cents.