Why all the hand-wringing? (Score 1)

Sprint isn't forcing people to pay this amount. In fact, I doubt people will. Since Sprint is the first to market with this service, I suspect that rival carriers will discunt their own offerings to try and cut into the market. Over time, supply and demand will force prices down.

Note that this should still have some effect, even if Sprint phones are locked into Sprint ringtones. Those who absolutely have to have a song at this price will probably consider switching services to a cheaper alternative.