Big Players back Open Source? (Score 2, Insightful)

With companies such as IBM and SUN backing Open Source the question remains as to where do these companies see there future revenue being generated. These companies invest in the ideology with there future revenue being more focused away from the Shelf Software solutions (as per MS) and more to the Hardware and Services that are required to implement the Opens Source solutions. Either way in the long run the consumer is always going to have to pay for a quality solution, if it is against hardware, services or software is unknown!