Cisco addresses this issue in a blog: http://blogs.cisco.com/home/answering-our-customers-questions-about-cisco-connect-cloud/ The blog states, in part: "Cisco prides itself on offering the best customer experiences, and privacy and security are at the core of everything we do. That goes for Cisco Connect Cloud too. When a customer signs up for a Cisco Connect Cloud account, personal information is used only to establish an account in order to provide customer support. Consistent with Cisco's practices, Cisco Connect Cloud does not actively track, collect or store personal info or usage data for any other purposes, nor is it transmitted to third parties. We also wanted to clear up any confusion about Cisco's `opt in' practices. Cisco Connect Cloud was delivered only to consumers who opted in to automatic updates. While we hope this reminder of our standard company practices will allay any concerns, customers who do not wish to establish a Cisco Connect Cloud account and would prefer to revert back to the traditional Linksys setup and management software can do so by calling the Linksys customer support line at 1-800-326-7114. One of our agents will walk you through the process."

Intellectual property is the lifeblood of Silicon Valley and we all have to protect our property. As everyone now knows, the iPhone trademark is owned by Cisco. We (Cisco) had hoped to reach an agreement to share our trademark with Apple, yet they decided to use the name without our agreement, so we, unfortunately, are having to go to court to stop them from using the name. We still hope we can reach an agreement, but when your neighbor steals your property, you have no recourse other than to call the cops and file a complaint. Full Cisco statement at: http://newsroom.cisco.com/dlls/2007/corp_011007.ht ml For a tick-tock and more rationale for the suit, please read our GC's blog entry here: http://blogs.cisco.com/news/2007/01/update_on_cisc os_iphone_tradem.html He states, in part, "this is not a suit against Apple's innovation, their modern design, or their cool phone. It is not a suit about money or royalties. This is a suit about trademark infringement."