Comment Re:a rare event (Score 1) 86
Perhaps it's time businesses like DoubleClick stopped assuming we want to "opt-in". It's like the credit card application that says "Check here if you do NOT want to participate in" blah blah blah.
The opt-out cookie is a start, but I'd prefer it to be the default setting. Then, if I decide I want my habits tracked (however unlikely), I can choose to do so...and DoubleClick can send me money. It'd be like AllAdvantage.com, except without the annoying "always-on-top" ad bar. If someone is going to get paid to use my information, it should be me.
In case you need it, here's the link to "opt-out" of DoubleClick.
The opt-out cookie is a start, but I'd prefer it to be the default setting. Then, if I decide I want my habits tracked (however unlikely), I can choose to do so...and DoubleClick can send me money. It'd be like AllAdvantage.com, except without the annoying "always-on-top" ad bar. If someone is going to get paid to use my information, it should be me.
In case you need it, here's the link to "opt-out" of DoubleClick.