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Comment Re:Killed by the internet... (Score 1) 176

They made a go of it last summer. They were at the midwest maker faire and sponsored a big soldering event teaching kids to solder. It was really cool. I signed up for their email list and they had pretty good emails. Unfortunately I just never reconnected the brand or what i would need at any given time. Their products in the emails were pretty cool things like drones and some audio stuff. I remember thinking man, I think this could work for them, but I wasn't persuaded back into the store b/c of a nearby Microcenter.

Hmm, all might not be lost. Companies sometimes try to re-logo rebrand and it can work. Or they can totally change the name and try again with a massive marketing campaign. Or they could go totally niche and maybe corner the market on something out of the ordinary but with good profits.

I'll give you an example. There's a truck stop / gas station called "Loves" It's got some really cool items in there for truckers. They were even carrying a bluetooth headset before Amazon had it. I could drive down there and get it, whereas Amazon didn't even know when it was going to be in stock. Now that was a specialty item, it was expensive and it was *possibly* an early exclusive to Loves. Plus Loves carries other items like that, it's. Some are cool, some are meh but it's a specialty store that's doing fine, plus they sell gas, so that helps.

Problem with radio shack doing a niche is you have to change marketing tactics totally and it might not even work. Then what you've once again roasted the brand for a percentage of people who might have gone back in as a general store. I dont' really think selling 3D printers is the way for them to go. I do think they could see about a team up with monoprice where I would say some of the better chinese products that rise to the top, get rebranded and can have the mail order and retail outlet. Mono-shack. Hmm, it's a thought.

Tough problem. I tend to think there's ways around it using the power of authenticity, guerilla marketing or just targeting a key competitor and trying to beat them with brand influence. Despite being an older failing brand, I think more people know Radio Shack than monoprice.

Just a side note. In the early 2000s, Radio shack would have these big group seminars where if you were looking for job, you could see what radio shack had to offer. I attended one, not knowing what to expect. In the presentation basically they hammered home that they were ALL about cell phones and cell phone commissions. For somebody who thought radio shack might be cool as a little retail job to learn gadgets and products and become a subject matter expert I basically was hearing that "this job is all about commission, and commission comes from cell phones. This really was the cell phone boom time so they probably thought it was a great thing to latch on to, problem was, all the other stores in those same strip malls, half were tanning salons and the other half were your sprint, t-mobile, verizon etc.

Radio Shack was competing with specialty phone stores in the SAME lot. Enough people went in there, probably got turned off by the phone emphasis and said never again.

I think Radio Shack also limited themselves by their own standards. They always wanted to be in these high end strip malls where the lease MUST have been astronomical. But radio shack probably had a standard requirement for real estate (much lke McDs and Walgreens all have) but when you place yourself in these areas and start to fail, your options are limited, you start closing stores, then your stock reports look like shit. Your image suffers because of your standards.

I'm pretty annoyed by both Radio Shack and Sears not being able to figure things out. Merchandising is an art and a science but they have long histories and should be able to get good data and beg borrow and steal ideas and avoid failures for the most part.

Comment "The way developers intended" (Score 1) 184

"The way developers intended" We hear this statement way too often. It's totally disingenuous because it implies some sort mindset of purity to game development on CRT TV technology. While it's true games were developed with considerations of these screens they were played on, by no means is there consensus that developers saw these screens as integral to playing and enjoying their games. You NEVER hear people saying "I restored my 13 inch black and white TV with the 4 ft rabbit ears so I can get the true experience of what the creators of "I love lucy" intended.for me to see" I mean c'mon. We do need to fix the lightgun situation though. Some people have done so using WiiMotes and some raspberry pi or arduino hacking from what I've seen.

Wikipedia Bans Daily Mail As 'Unreliable' Source (theguardian.com) 405

An anonymous reader quotes a report from The Guardian: Wikipedia editors have voted to ban the Daily Mail as a source for the website in all but exceptional circumstances after deeming the news group "generally unreliable." The move is highly unusual for the online encyclopaedia, which rarely puts in place a blanket ban on publications and which still allows links to sources such as Kremlin backed news organization Russia Today, and Fox News, both of which have raised concern among editors. The editors described the arguments for a ban as "centered on the Daily Mail's reputation for poor fact checking, sensationalism and flat-out fabrication." The Wikimedia Foundation, which runs Wikipedia but does not control its editing processes, said in a statement that volunteer editors on English Wikipedia had discussed the reliability of the Mail since at least early 2015. It said: "Based on the requests for comments section [on the reliable sources noticeboard], volunteer editors on English Wikipedia have come to a consensus that the Daily Mail is 'generally unreliable and its use as a reference is to be generally prohibited, especially when other more reliable sources exist. This means that the Daily Mail will generally not be referenced as a 'reliable source' on English Wikipedia, and volunteer editors are encouraged to change existing citations to the Daily Mail to another source deemed reliable by the community. This is consistent with how Wikipedia editors evaluate and use media outlets in general -- with common sense and caution."

Comment Re:Integration (Score 0) 547

Nice signature, "Calling someone a 'hater'.... Whereas you have no problem calling people racists. Pretty sure complaints of immigration have nothing to do with the color of people's skin, and is more the content of their character (trends of groups, personal experience) is why people don't want their government choosing to bring refugee centers to their home town. Since you're from Australia, perhaps you can totally identify with aborigines there. I mean any of their problems is totally because of white racism. Has nothing to do with IQ group averages right? Your feel-good 'understanding' of history is great for children's TV, good ole sugar coating. I bet you're one of those people who preach 'diversity is strength' without having any evidence to back it up.

Comment Re:invite more people in? (Score 0) 547

Exactly, I mean sure we'll just have to let those thousands of girls who get raped, people assaulted by groups, and those who lose their family members to murder, to just 'hang in there' because it'll work itself out eventually. That usually calms people and they understand to trust their government's diversity program.

Comment Re:invite more people in? (Score 0) 547

you think a china town, or korea town is integration? Ok, so let's have Africa Town. Sound integrated that way? Also have you looked at Sweden? They have Sharia controlled zones there now. How Awesome. Go there as an actual Swedish citizen and prepare to get your head caved in or disappear forever. Police don't even want to go in there. That said, Asians are pretty good at integrating because they work harder than the locals and don't come in trying to change everyone else's way of life.

Comment Pen? Screen tech for pen input? N-Trig, Wacom? (Score 2) 93

One of the really big features of the Surface Pro is the Pen. It's kind of a key feature, so this HP device, though looking quite good, simply isn't in the same category where it could just replace an SP4 for somebody. Looks very slick though. Would love to try it out for a while.

Submission + - SourceForge wraps open source software in adware

An anonymous reader writes: "SourceForge, the code repository site owned by Slashdot Media, has apparently seized control of the account hosting GIMP for Windows on the service, according to e-mails and discussions amongst members of the GIMP community—locking out GIMP's lead Windows developer. And now anyone downloading the Windows version of the open source image editing tool from SourceForge gets the software wrapped in an installer replete with advertisements."

Researchers Nearly Double the Size of Worker Ants 99

sciencehabit writes: Researchers have nearly doubled the size of a handful of Florida ants by chemically modifying their DNA, rather than by changing its encoded information. The work may help explain how the insects—despite their high degree of genetic similarity—grow into the different varieties of workers needed in a colony.

Comment Re:Mac Mini (Score 1) 109

> A complete nightmare, and even if you get it working, you wind up with an unstable system.

It's not as bad as that. I built 2 back back in 2008-2009, and they were rock stable-- kernel panics were extremely rare. They also didn't require much in the way of hackery. I put the EFI boot loader on a thumb drive and kept my OS X drive as free of hacked bits as possible. I wanted to be able to hook it up to a real Mac and boot it without issue, and I achieved this goal. Still, I would never recommend them in a business setting.

One of the machines was my daily driver, and dual booted Windows. The other ran OS X Server and was the fileserver in my house. The specs on the server were enough to get the job done, but my daily driver gave me top of the line Mac Pro performance for about $1200.

The only problem was OS updates-- they usually broke something. I maintained a bootable clone of both machines' boot drives, and waited a few days for other hackintoshers to find and figure out how to fix the issues before installing those updates. Both machines ran Snow Leopard for their entire term of service, which ended last year. They were replaced with refurb Mac minis. The hackintoshing was an interesting experiment, but I wanted a new OS without more hackery, supported hardware, and worry-free updating again. As a side effect, my electric bill fell off a cliff, which was nice.

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