Re:I don't see the point (Score 1)

"Loyalty cards", "discount cards", and the like are my current hot button where stores are concerned. Randall's, one of the larger local chains in Texas, adopted what they call "Remarkable Cards" to provide "discounts" on various items in the store. In reality, they mark selected items up by 50-100%, then if you have the card, you can get the item for about what you'd pay at any other grocery store. They're not even a little bit subtle about it. They'll have corn for $1/ear without the card, or 3 for $1 with the card. The store a block down the street will be selling the same kind of corn at 4 ears for $1 with no cards required. I stopped shopping at Randall's when they instituted the program, but now the chain I was using (Kroger's) has started doing the exact same thing. I ended up going back to Randall's simply because they're the only store in my area that carries some items, but it feels like extortion every time they ask me for my card.