Re:"The exec" is fucking retarded. (Score 1)

Ignore the tag name I do not work for EA but think about this and your comment on Madden... when you have had a game in the industry and that game has a fixed amount of ideas, are you not going to eventually become stale? Sport's games are a clearly defined set of rules... the only thing you can really "create" is some new lame arcade mode game (pokemadden anyone?) that no one wants to even play. So what do you get to innovate after 15+ years of being a game that has defined rules? A 50 dollar a year roster update :D