This is the exact same mechanism used in art schools to keep attendance up:

"Wow, you're a great artist, kid."
"How would you know?"
"I'm an art teacher."
"Wow, really? And you think I'm good?"
"Yes, good enough to be an art teacher one day."

Then they lead them into the art school... it's shockingly ugly.

There's no such thing as too easy, you fucking zealot. Get down off your fucking pedistall and pay your $699 fee already.