MS really needs to create/have a Windows Gamers Edition for Windows 7, or at least multiple profiles you can choose from at install (one being gamer). A profile that strips the OS down to bare bones game function. No backup, no syncs, no offline files, no unnecessary process outside of sound, video, internet, and the ability to install a game. It's the only reason why a lot of people are still committed to using Windows. If it wasn't for the gaming, I would be using Ubuntu for Internet and Media.
Maybe then the Gamers edition would be just the best preforming edition of Windows.... so make it the default edition, and if I need anything else, I'll add the service ala carte from my install disk/internet.