I stopped reading on the second page of that Gamasutra article. It seemed to me that the distinction between evident and concealed luck transparency was simply a matter of perception.
Every one of the five examples given were clearly evident to me. There's not much point in reading an article when begins its explanation subjectively, presented objectively.
The "stellar product" is simply more online distribution. Companies need to make it as easy as possible to purchase and download media.
I've always believed that the reason piracy is so prevalent is because it's so convenient. If you don't live near a store, it's much easier to just download something; luckily, buying it online is just as convenient.
There is still a lot of room for online distribution systems to improve. I think that if we continue to let these systems evolve, the piracy problem will shrink (at least somewhat).
Live within your income, even if you have to borrow to do so. -- Josh Billings