Can't you say the same thing about humans though? What is inherently unique about a human that we can be self aware, and yet a "machine" cannot be? I would argue that we are, in fact, machines ourselves. If one assumes that there is no such thing as a separate (intangible?) "soul" that makes us self aware, then the natural conclusion would be that there exist billions of self aware "machines." You appear to be arguing more that we will never duplicate a human mind with AI. I fail to see how that prevents us from every creating a sufficiently advanced "machine" that would be self aware. It just may not be the same way that humans are.

Exactly. That was my thought.

Toyota makes their money selling cars, not desktop wallpapers with pictures of cars. I would think they would want to promote more wallpapers with their cars in them. It's a great way to get people fantasizing and lusting over their vehicles.

Imagine any of the people who would have a Toyota wallpaper. What happens when the time comes for them to buy a car? If they've been fans of the wallpaper, I bet they would take a much closer look at that vehicle. Why would Toyota want to remove this free advertising?

Their marketing department should be all over the lawyers for pulling this stupid stunt.

I'm assuming these people had to hire web developers to begin with. In this day and age, is it too much to ask that web developers perform the basic SEO? It should be a condition on the contract when developing the website, and it would undoubtedly be a lot cheaper than spending an extra $10k or more to an SEO company.